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ICFF

American professionals were captivated by the furniture created and manufactured in Romania

Romania's fourth participation in the International Contemporary Furniture Fair New York - ICFF, during the period 21-23 May 2023, has been the best so far.  The eight Romanian participating manufacturers talked to more than 1,500 architects, designers, distributors and retailers in the United States of America, Canada, Brazil, New Zealand, Germany, Nicaragua, Uruguay, Argentina, France, United Kingdom, Mexico, India.

CAREL WOODWORKS, CARO JIBOU, KA&MA TRADING, M-OLIVER DESIGN, MONTANA CÂMPENI, RIVETHEL GUILD, SZEL MOB and WOOD & FURNITURE CONTRACT presented new, innovative collections starting from classic to rustic or modern, manufactured from solid wood or a combination of metal, stone, glass, marble, concrete, with decorations and elegant accessories.  

 

CAREL WOODWORKS impressed with two furniture collections based on the rich decorative heritage of Romania, manufactured together with the design studios in the USA and United Kingdom.  The Carel Woodworks representatives publicly appreciated the event organisation and the Romanian stand in New York, explaining that, due to this event, they managed to connect with a diverse audience of design enthusiasts, professionals and industry leaders, declaring themselves eager to build based on the relations they cultivated at ICFF. 

carel.ro

 

CARO JIBOU, the Romanian factory of PR-Living, a furniture brand which is now in its third generation, successfully presented both the new projects of this year, reunited under the name Muundo, and representative pieces of furniture of the established collections. As global player, PR-Living is proud to be the supplier of many renowned architects, wholesalers and retailers, being represented in more than 60 countries, including the United States of America. 

pr-living.com

 

Being present at ICFF New York for the first time, KA&MA TRADING, through the Best Sleep brand, captured the specialised audience's attention with the products intended for sleep. “ICFF offered us the sole chance to connect with the design and good quality furniture enthusiasts  in the entire world. We were proud to present our innovation and expertise in the field of mattresses, by enthusiastically promoting the beauty and comfort of our Romanian products. The vibrant atmosphere and interactions with top designers, specialists in the field and lovers of beauty inspired us to give even more innovation to each detail of our products”, mentioned the company’s representatives. 

bestsleep.ro

 

MONTANA CÂMPENI was successful in New York with the new collection Organica, performed together with WOOD&FURNITURE CONTRACT, a healthy structure in which the component parties fit perfectly and are in complete symbiosis with each other, but differentiated by the unique characteristics of the used materials. It is a collection which may be implemented in any setup, by grouping several pieces of furniture, but also by object.  Montana Câmpeni is in the process of concluding an advantageous contract with its partner in the United States of America. And the seating items, namely stools, chairs, armchairs and sofas, especially created for the American market, were to the taste of professionals presented at ICFF, Wood&Furniture Contract being already in advanced discussions with several architects and distributors for the delivery of products to the USA.

mobilamontana.ro & wood-furniture.eu

 

Premiering at ICFF New York, Mozea brand, belonging to RIVETHEL GUILD, won over the specialist audience with two impressive dining sets, produced by the designers of the Romanian company. “Future sounds good after ICFF New York”, as the brand representatives declared. They explained that they were in advanced discussions with American designers and architects, who want for their products to be included in their setup projects. They also assess the proposals of American distributors regarding the exposure of MOZEA products in New York showrooms. 

mozea.io

 

SZEL MOB attracted the attention of the specialist audience in New York with kitchens and bookshelves made of solid wood, worked with great attention to detail, and there were discussions about contracting these products. The company exhibited premium furniture made of solid pine and oak wood, elegant or modern, for living room, kitchen, bathroom, bedroom or hallway. SZEL MOB is a factory founded almost 30 years ago, which successfully exports to the European market.

szelmob.com

 

The pièces de résistance of M – OLIVER Design were the Legendary, Terry, Oliver tables and the Klyde table collection. Legendary is specially created for the business meetings and provide each participant with the safety of a personal space.  Terry is a versatile piece, that gives personality to the living room or the conference centre, and the modern shape of Oliver table, combined with the solid natural veneer made it look fantastic in any environment, whether it's a busy office space or a cosy living room. 

markoliver.studio

 

Spectacular increase in the export of Romanian furniture to the USA

The export of furniture to the United States of America increased from €17 million in 2011 to €96.65 million in 2022, an increase of 5.7 times, thus USA reaching 10th place in Romanian furniture exports. 

Romania's participation with the national stand is achieved from the state budget funds, by means of the Ministry of Entrepreneurship and Tourism, with the support of the Romanian Furniture Manufacturers Association.  The manufacturers which were present at ICFF New York were visited by the representatives of the Romanian Consulate and supported by the Office of Economic Trade Promotion.

Recognised as  the American platform for global design, ICFF reunited more than 400 important representatives of the furniture industry, from 30 countries and more than 12,000 professional visitors. It took place during the 11th Anniversary of NYCxDESIGN, in parallel with WantedDesign Manhattan. The following edition will take place from 19 to 21 May 2024. The Romanian companies which have exhibited products for the last 4 years in the USA, announced that they wanted to come back to maintain and consolidate their position on this market, so that the Romanian Furniture Manufacturers Association included the exhibition in New York in the list of those scheduled for the following year.

The Romanian furniture collections presented in the United States of America may be seen on the official website ➡️ romania-icff.ro